Showing posts with label writercommits. Show all posts
Showing posts with label writercommits. Show all posts

Tuesday, 5 September 2017

5 Rules to Create User-friendly Web Content that Delivers

User-friendly_Web_Content_Neha_Agrawal_Blog
When a web user lands on your website through organic search, he/she would be browsing through many websites simultaneously. So, you would have very less time at hand to captivate their interest and make them browse through your text. If you want your content to communicate your intended message and give you the desired ROI, but have been wondering how to achieve this feat, we have cracked the code for you.

Rules You Should Follow to Create User-friendly Web Content

1.    Most important information should stay on the top – Being a writer you would be tempted to go verbose, and feel like giving a detailed introduction and a build-up before actually diving into the topic. But, if this sound likes you, hold your guns right now. Web content writing is different from Academic writing, and it’s important to get to the point in the beginning itself; so that your readers remain interested. You can then tell readers that going forward they can expect other useful details (tips, details, related information, etc.). basically, follow the Inverted Pyramid Approach.

2. Know your audience – The key to writing effective content is knowing:

·         Who are you writing for?
·         What are their problems and areas of concern?
·    What would interest your audience more – a detailed technical know-how of the solution or just the fact that you have a solution (just explaining your process, advantages, and that you can provide a solution)
·   Whether you have the expertise and knowledge to impart value to your target audience through your content?

3.    Address the Pain Points of Your Audience -  Let your audience know in the beginning itself how your service can resolve their woes, or how your product can change the way they work. People are always looking for a solution, and if you can address their problem spot on, your readers would be more than interested in reading your solution.

4.    Write for Scanners – 90% of the web users don’t read the entire content. What they do is glance through the page, scan the title and headings, and click on a link that vaguely matches their search criteria. Therefore, use –

·         Headlines which best describe your content
·         Appealing Images which also communicate your message
·         Add a lot of easy-to-scan bulleted points
·         Indentation and page breaks wisely

5.    Serve Your Content on a Platter – Web users are spoilt for choice, and they can really afford to be lazy and not put in an effort to read your text. So, it becomes your responsibility to ensure that your text is easy to consume. Hint – presentation is the key.

·         Use captivating headings – H1, H2, H3, H4
·         Write small paragraphs – 3-4 sentences at a maximum
·         Write small sentences – 12-15 words on an average
·         Avoid jargons, complicated words and passive voice, as you may not really want them to sit with a dictionary while reading your page
·         Avoid redundant and generic lines


I can vouch from my experience that practicing these rules can help you get a better response for your pages. Give these rules a try, and comment below if you practice some other rules which have improved your web content and made it user-friendly. 

Love and Live, 
Neha Agrawal

Wednesday, 6 February 2013

Need Inspiration for Writing?

writercommits-writing inspiration

Motivational gurus are prospering because we all seek motivation and a little push to achieve unbelievable heights. Inspiration is great form of motivation that encourages us to try something new that can in turn inspire others and satiate our creative instinct.

Writers often suffer from writer’s block, and seek inspiration in some form or another.  Often we are stuck at finding a suitable title for our post, or are uncertain on what line to start our essay with.

If you are suffering from writer’s block, it’s time to chill, grab your IPod, and listen to your favorite song/songs! Yes, you heard it right, trust me, it will work!

Take a line from a song that you love or connect with. Now forget the song, and turn that line into the title or inspiration for your post.

Writing is not as difficult as it may look! Give it a try at least.

 Live and love,

Neha Agrawal.

10 Things to Do – Before You Start Writing

10 things to do before you start writing

Writing and Blogging is a great trend, which is fast picking up in people irrespective of their age, gender, or location. These days I see a lot more people coming out of their cocoon and giving the world a glimpse of their thoughts.

Netizens are sharing info about their personal experiences, food recipes, books they like to read, places they visited or want to visit, movies they loved or hated, and everything that is happening around them, which is pretty cool to read. It helps me understand people better and get a tab on what’s going on in my surroundings. However, this is not the reason why I am highly appreciative of this trend.

I admire writing and blogging as it allows people to share something they are really good at, all for free! That’s my idea of sharing knowledge and happiness with others, and paying back to the society we live in. I am sure that you must be excellent in your own area, and can contribute in a bigger and better way to the society by penning your thoughts and sharing your work tricks that always click with your boss.

I admire and encourage people to write, but not rap their keyboards as if they had participated in some NaNoWriMo. If you are planning to give your writing ambitions an air, following tips will surely do you some good, have a look:

 10 Things To Keep In Mind Before You Start Writing:

1.      Do Your Homework - Never publish anything and everything that comes to your mind, plan on what you need to write, and ask yourself, “whether it is worth writing”.

2.      Cut The Crap – It’s easy to stray from the topic and deviate while you start writing. So, stay focused and to-the-point.

3.      Keep The Interest of Your Audience In Mind – Sharing your thoughts on FB is different from writing a full-fledged informative article. Understand what your audience expects out of you, and cater to their needs.

 4.      Decide on the Tone - Decide the feel and tone of your write-up based on the reactions you want to generate; Generic, Informative, Persuasive or Negative.

 5.      Decide on The Length – This one is tricky. Some readers won’t like reading long posts while some will find them highly researched and thoughtful. So, follow the middle-path and keep your post around 350-400 words.

 6.      Check Punctuation and Grammar – This is what separates a mediocre piece of writing from the one that is appreciated by people.

 7.      Pay Heed to Formatting and Indentation – Your readers can forgive you for this if you are giving quality information, but it hampers readability. So, it’s always better stick to correct format and indentation to ensure better readability.

 8.      Proofread once, and forget about the Article for a Day or Two – After you finish writing, proofread it once, but DO NO PUBLISH. Right now, you won’t be able to find mistakes as the article is still fresh in your mind, you will jump through the errors, so give that article a break.

 9.      Go Through the Article Afresh – Go through that article with a fresh pair of eyes, I am sure you will end up doing some editing now.

 10.  Hit Spell Check Before You Publish – Once you have proofread your article for the second time, just hit the spell check to ensure it’s free from spelling mistakes, and your article is ready to be published.

Hope these tips will help you in creating a perfect write-up. Please share your views and suggestions on these tips, and other things you feel should be taken care of while writing. Your feedback is always welcome.

Live and love,

Neha Agrawal.